This is the preferred mark for representing the K20 Center. This is the required logo if the product it is placed on makes no other references to our affiliation with the University of Oklahoma and the product is to be circulated outside of the University.

This mark may be used in cases when the full word mark does not fit a space proportionally or when it would have to be scaled down below the minimum size recommendations. In almost all cases where the logo is used on products to be circulated outside of the University, our affiliation with the University of Oklahoma should be clear by the context of the product or the addition of the university logo may be necessary.

Generally this should be used in special cases where the full mark or at least the full name of the center and our affiliation with the university is clear by context or has already made a presence on or within the product. This mark may also be acceptable for internally circulated materials.

Generally this should be used in special cases either for aesthetic reasons or to tie parts of a whole together where the full mark has already made a presence on/within the product. This mark may also be acceptable for internally circulated materials.

The K20 Center logo uses Roboto Condensed which can be downloaded for free from Google Fonts. This font is not recommended for large paragraphs of text as the condensed quality is best read as display or header to a document. We recommend Roboto Regular for most text.  This font works great for print materials and any Google created documents as it is readily available on that platform. Fira Sans and Roboto Slab are considered secondary brand fonts. Fira provides a distinctive italics option and Roboto Slab makes for a distinctive header option. Both can also be downloaded free from Google. It is also acceptable to use the alternative fonts below which are commonly provided by Microsoft applications and considered web safe across all browsers and web platforms.

For your convenience, templates and design resources are available for you to download and use at the links below.